Our story

Naturello started from the experience of the Buratti family, who have been growing vegetables since the early 1900s in an area of the Po Valley embraced by the Berici and Euganean Hills. A story that began in 1954 when Pietro Buratti started the canning business on an industrial scale, putting down the roots of a family business that has grown and diversified with a production of fresh produce for mass consumption distributed in 5 continents.
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Quality and freshness

Quality and freshness are the distinctive features of our products. We try as much as possible to use vegetables from our short supply chain crops, and we constantly strive to improve our production processes to respect the organoleptic qualities and nutritional properties of our raw materials. We ensure high quality standards to offer consumers genuine, fresh products inspired by the Italian culinary tradition.
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Supply chain

Naturello's supply chain is short and sustainable, starting with the traceability of raw materials, the limited use of chemicals, both during cultivation and at each processing stage, and ending with the finished product/semi-finished product, preserving the environment and its ecosystems. To ensure the quality of our products, we listen to the earth by selecting the best seeds of our plants to cultivate the varieties best suited to our climate and soils.
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Technology

Our supply chain combines respect for the environment with state-of-the-art technology to help improve product efficiency, quality and traceability. Among the various technological innovations we use to better manage our resources and ensure the preservation of the natural balance there are sensors located in the fields and irrigation systems, GPS, drones, weather controllers that control and optimize every process.

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Our values

Naturello is a family business where every identity has its place. To this end, we have decided to draw up a code of ethics that defines the rules of behaviour to be followed in order to respect the company's values, the cardinal principles of our daily actions and fundamental elements for every strategic choice. An important tool that ensures respect for equal opportunities as well as for minorities of age, gender and ethnicity.

Everyone who shares our values
is family

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Sustainability

Cultivating the earth is a privilege and a responsibility: with our choices we want to actively participate in the transition towards a sustainable development model. For this reason, we have drawn up our Strategic Sustainability Plan and published our first Sustainability Report, instruments with which we define our commitments and goals to integrate sustainability into our daily business operations.

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Certificates

The quality of our products is guaranteed and certified. We are oriented towards the pursuit of excellence, through continuous improvement of production processes with the aim of the highest level of quality and strict control over safety. We have obtained various certifications that demonstrate our compliance with internationally recognied food standards and our commitment to safeguarding consumer health.

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For the B2B

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Products

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